From the category archives:

Customer Service

I just returned from a run, and as I ran down my street I noticed that everyone’s empty garbage cans were in the middle of their driveways. It’s trash day.

This is a pet peeve of mine, particularly because I live on a very busy two-lane street where people do stupid sh*t like drive a hundred miles an hour and flip their cars going around a corner, just like this braniac did Sunday night.

accident10110

(He also got himself out of the car somehow and fled the scene, leaving his passenger trapped in the car, severely injured.)

accident20110

So, while the trash men apparently think it’s hilarious to throw my garbage can in the middle of my driveway,  I wonder how funny they’ll think it is when I am run over in the middle of the street because I have to stop traffic, get out of my car, and move my trash can when I get back home just so I can get my car in my driveway.

This is not just about responsibility or the little annoyances in life…this is about safety.

I’m sure there are plenty of people who would love to be employed right now and wouldn’t do stupid sh*t like that…who would be grateful for the paycheck and would treat their customers with respect. (Yes, I am a taxpayer, therefore I am their customer.)

Not to mention…if people didn’t do wreckless, irresponsible, and uncalled for crap like that, wouldn’t the world just be a happier place??

So, while you may be in a job that you’re not crazy about right now, and perhaps occasionally tempted to be rude to customers or do sloppy work…think again. Remember that a lot of people would gladly trade places with you right now!

As Laurie Ruettimann said when she was a guest on Dream Job Radio in December, not every job has to be a career or a passion. Sometimes it’s ok to just have a job that pays the bills and allows you to have other passions in your life.

And if it’s really that bad, FIND A NEW ONE AND QUIT.

Seriously.

Life’s too short.

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Cartoon by Hugh

Cartoon by Hugh

This headline grabbed my attention this morning in my SmartBrief on Entrepreneurs daily newsletter: Entrepreneurs, know when to bend your rules.

The article starts with a Q + A.

Q: “I will ask yet again: Can I have the check now please? We just want to get out of this restaurant already.” — Steve

A: The above exchange occurred over the weekend when my brother, my wife and I went out to eat at a nice restaurant. It turned out to be one of those terrible dining experiences we have all been through at one time or another. Everything went wrong — bad service, cold food, wrong orders, etc.

But it was when the young waitress started crying at our table that we knew it was time to go.

We actually should have left much sooner. When we first walked in we were seated at a “special” table, even though the restaurant was fairly empty. Soon, the manager came up and pointed out that if we wanted to stay at that table we would have to pay an 18% gratuity, per the sign on the table. When I pointed out they were the ones who sat us there, she didn’t care and actually made us move — to a different part of the empty restaurant.

This really struck a chord with me.

WTF.

Why, why, why would anyone treat a customer like that?

Did that manager forget to wear her brain that day??

In the article the author goes on to ask, “How many times have you encountered a business that seems far more interested in following their own rules and procedure than in making you happy, even when it would be a simple thing to say yes to you instead of no?”

Do you empower your employees to make good decisions, or do you have them so hell-bent on following the rules that they might as well be braindead?

When I worked for Evil Boss Lady she had a lot of rules.

Stupid, stupid, ludicrous rules that were clearly designed for one reason only.

To be sure everyone knew that she was The Boss.

The Queen Bee.

The only way she knew how to make herself feel more powerful and important was to impose a wide array of the utterly ridiculous and useless rules on all of us so that there was never any doubt just who was in charge; who was calling the shots, and that the thought never, ever left our minds.

The result? Not only were we collectively miserable, we were unimaginative and uninspired. We did precisely what she told us to do, exactly how she told us to do it – without question, without any creativity, and not a single ounce more for fear of feeling The Wrath of Evil Boss Lady.

When I worked was held captive in Evil Boss Lady’s Theatre of Cruelty I had one client in particular who I became very good friends with.

And, I don’t know why, but it actually surprised me when he told me one day that from the moment he met her, he wanted nothing to do with her.

He saw right through her and he told me that the only reason he was doing business with that firm was because of me. As soon as I left he terminated that relationship – which was nearly half their revenue.

Let’s look at several companies that are known for their customer experience.

  • Nordstrom
  • Disney
  • St. Regis Hotels

Think about how you feel when you spend a day at Disney, shop at Nordstrom, or stay at the St. Regis Hotel.

I know how I feel.

  • Magical
  • Energized
  • Inspired
  • Like the most important person on the planet
  • Relaxed
  • Safe

Who doesn’t want some of that??

And just how is it that these companies are able to provide such consistently phenomenal customer experiences and the ultimate customer loyalty and repeat business?

  1. Their employees are empowered to make good decisions.
  2. Their employees are not so bogged down in following THE RULES that they forget their most important priority: the customer.

This starts at the top.

Corporate leadership must set this tone and live by it.

Lead by example.

If you don’t have the confidence in your employees’ abilities to make good decisions you should fire them.

If you don’t have the confidence in your employees’ abilities to interact successfully with your customers you should fire them.

And, you should set corporate policies on how to deal with customer issues as they arise. Talk about getting creative when needed. Teach them how to determine where the line is and how far they can go. And talk to them them about how to make good judgment calls.

Let go and you just might be surprised by what happens.

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Cartoon by Hugh

Cartoon by Hugh

One of the highlights of my day is seeing Seth Godin‘s new blog posts each morning. I love love love this one which was delivered earlier this week:

Everyone gets paid on commission

The Washington Post recently laid off a columnist because his blog posts didn’t get enough web traffic.

Of course, in the old days, the newspaper had no real way to tell which columns got read and which ones didn’t. So journalists were lulled into the sense that it didn’t really matter. The Times quotes Jay Rosen, a journalism professor at NYU,  “It’s an unusual public rationale for serious newspaper people, that’s for sure.”

Wrong tense. It’s not going to be unusual for long.

In fact, in a digital world where everything can be measured, we all work on commission. And why not? If you do great work and it works, you should get rewarded. And if you don’t, it’s hard to see why a rational organization would keep you on.

You don’t have to like the coming era of hyper-measurement, but that doesn’t mean it’s not here.

In case you are wondering, I’m not at #Recruitfest09.

I’m supposed to be there.

In case you live under a rock and haven’t heard or seen the footage we’ve had severe and even deadly flooding this week here in Atlanta. Monday night, the night before my flight to Toronto for Recruitfest, there was so much water in my yard and driveway it was literally lapping at my front door…within an inch or so from coming in my house.

I was stressing.

Big time.

And the forecasts were for more rain over the next several days, which at that point seemed to guarantee that I’d have water in my house at some point.

Several friends – and my dad – tried to convince me not to go.

I was NOT going to not go. No matter what anybody said.

(Sorry Dad.)

I’d been looking forward to it for months and was all set to lead the Social Media track with The Fabulous Jenny DeVaughn.

A friend volunteered to watch out for my house while I was gone which made me feel much better about that situation. I had dropped Jake off earlier that day to board at his vet, so I knew he was all set.

I even managed to sleep from about 2:00 to 3:00 a.m. and was then back up to finish packing, etc., and get to the airport extra early for my flight. On Monday the downtown connector (where I-75 and I-85 intersect through downtown and midtown Atlanta) was completely flooded and I’d heard that parts of I-285 and I-20 were also flooded and closed so I wasn’t 100% sure just exactly how I was going to actually get to the airport but I was going.

And I went.

The airport was a ghost town.

The world’s busiest airport was practically empty.

It was eerie.

I was flying through Boston and my flights were on two different airlines. I checked in at Air Tran for the first leg of my trip then went to American Airlines to check in for the flight from Boston to Toronto.

The woman at the counter asked for my passport. All excited, I handed her my newly minted passport card that they’d issued me specifically for this trip.

The woman gave me a strange look and asked for my passport book.

Me:

Me: This is what they gave me.

Her:  I need the book.

Me: I don’t have a book. This is what they sent me. Specifically for this trip.

Me: It’s a passport card.

Her: I know what it is.

Her: I need to see the book.

Me: They didn’t send me a book.

Me: I don’t understand what the problem is.

Her:

Her: This won’t work. I can’t accept it.

Me:

Me:

Me: Can you please check with a supervisor? This is good for travel to Canada and Mexico.

Her:

Her: Wait right here.

She took my passport card and disappeared for what seemed like two days. Really, it was probably about ten minutes.

She reappeared with another woman who had papers in her hand.

I didn’t like the look on her face.

Woman #2: Hi.

Me: Hi.

Her: This isn’t going to work.

Me:

Me: Why?

Her: It’s only good for land and sea travel.

Me:

Me:

Me:

Me: WHAT.

Her: Why did they give you this? You can’t fly with it.

Me:

Me: I have absolutely no idea.

Me: When I went to apply the guy said, “Are you flying or driving?” and I said “flying.”

Me: I even gave him the dates of my flights.

Her:

Her: Do you have a passport book?

Me: No. This is all I have.

Her:

Her: I’m sorry but you can’t fly to Toronto with this.

Me:

Me:

Me, deflated…and pretty much in absolute shock: Ok.

Her:

Me: Thank you.

I walked out. I didn’t even go back to Air Tran to tell them I wasn’t getting on the plane. I couldn’t…I couldn’t  speak.

I barely remember driving home.

I came home to an empty house since Jake was boarding at the vet.

I sat down and stared into thin air. I couldn’t move.

I knew I needed to call Jenny since we were sharing a room in Toronto and the reservation was in my name, and of course I needed to call Geoff Webb to let him know I would not be able to make it.

It took me about an hour to collect myself in order to make those calls.

Both Jenny and Geoff were incredibly sweet and understanding. I felt HORRIBLE.

I can’t even explain this but somehow unpacking turned in to me rearranging every closet in my house.

While standing over piles of clothes on my sofa and feeling completely overwhelmed and yet numb at the same time, I got a call from Toronto.

Jason Davis.

He called to see if I could get a flight to Buffalo and said that if I did he’d have a car there waiting for me to drive to Toronto. (I think it’s 1.5 – 2 hours.)

I was so. incredibly. touched.

I talked to Jenny who was still at the Atlanta airport waiting for her fourth flight of the morning. The first three had been canceled because no one was on the planes. I guess with all of the flooding and just plain scary weather people couldn’t get to the airport.

I researched flight options and there weren’t many, and they were going to charge me a billion dollars in change fees…not to mention we had more bad weather moving in and to be honest I was concerned that if I went back to the airport I’d never actually take off since they were continuing to cancel flights, and with more rain coming in and interstates flooded I was afraid that I’d then be stranded at the airport and not able to get home.

So, I finally resigned myself to the fact that I was not going to Recruitfest.

Based on the live tweets, photos, and blog posts from this week I know I missed an incredible experience. I couldn’t even look at any of it until yesterday afternoon.

I can tell you one thing.

I learned a huge lesson from this experience.

If you blindly trust someone to do their job correctly you run a huge risk of being very disappointed.

I’m sure working at the post office and issuing passports isn’t the world’s most thrilling job but come on. You screw that up and you can really mess up someone’s life.

This makes me wonder.

When someone is not held accountable for doing their job well, why should they?

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Cartoon by Hugh

Cartoon by Hugh

Yesterday Laurie Ruettimann wrote an incredibly brave post on her blog, Punk Rock HR.

Some of you know that my mother is sick, but for the rest of you, here are the basic details. I stepped off a plane on Friday the 11th and heard the news that my mother was rushed to the hospital with a condition called acute pancreatitis.

Without telling too much of the story — my Mom is a diabetic who has heart disease and a lipid disorder. She has difficulty managing her diet, and her lifestyle puts stress on her pancreas and other organs. My Mom went into something called hypovolemic shock once the pancreatitis escalated. Her vitals were scary and organs failed. She was intubated and put into a medical coma to ‘rest’ her body.

Dudes, it’s a mess. I would give you an update but it changes frequently. The level of optimism changes, too, based on how the tests and bloodwork and xrays and scans are interpreted by doctors & nurses. Here’s what we know: everyone dies, your body can only take so much, and progress is measured in small steps. Recovery, if it happens, will be a long and winding road.

The good news? A weaker woman would be dead, already. My mom is tough as nails. This is her third bout of the illness and my siblings and I know what to expect (sorta). She might die. She might live for awhile and die from other complications. She might survive, recover, and get hit by a bus in twenty years. Who the hell knows? Everyone dies, and the smart people in our lives advise us to take each day as it comes.

You can read the rest of Laurie’s post here.

While I don’t comment on other people’s blogs as often as I’d like, Laurie inspired me enough to write. Following is my comment:

Laurie,

It certainly does not surprise me that you mother is such a strong woman…now I know where you get it. :-)

You are so brave to share this with us. You’re right; it’s something we all have had to/will have to deal with so we might as well talk about it and help each other through it.

It’s way too hard for me to even *think* about either of my parents getting sick. I lost my grandfather – my mom’s dad – almost three years ago and honestly I am still reeling from that. I was so close to him all my life and I remember after he died people would say, “Well, you should just be glad you got to have him him your life for 37 years.” What I wanted to say in response to that RIGHT AFTER I PUNCHED THEM IN THE FACE? “Yeah. Well. And that makes it even that much harder to lose him so SHUT UP.”

I had a relationship with him – and still have a relationship with my grandmother – that many people don’t get to experience with a grandparent. I got to know them as an adult; not just as a bright-eyed little girl who was always incredibly excited to see her grandparents on holidays and summer vacations.

My grandparents met when they were in first grade and grew up together in a small town in Illinois. They were high school sweethearts and eloped when my grandfather was drafted and sent overseas in WWII. They were married 65 years when he died. He would be 90 if he were still alive. She is 87 and couldn’t be healthier – although she gets lonely and she misses him. She was so busy taking care of him the last 7-8 years of his life as he developed heart and lung issues, diabetes, and was then diagnosed with a chronic form of leukemia six months before he passed away; it consumed her.

She struggles to keep herself busy and we talk nearly every day.

Laurie, hang in there. Of all the scenarios you laid out for your mom the one I like best is the one where she lives for another 20 years. ;-)

We’re here for you.

Thank you for being brave.

Because my comment was already long enough and I didn’t want to hijack Laurie’s blog, I decided to finish my thoughts here.

Later in Laurie’s post she asked, “Have you worked and cared for a loved one? What has your experience been with FMLA or protected leave? Were you able to work and be an effective caretaker? How do you manage your time and your stress level?”

While this isn’t directly related to her questions she made me think of something our family went through a couple of years ago.

About six months after we lost my grandfather, my grandmother started experiencing excruciating pain in her right knee. It turns out that she needed a knee replacement and her [former] primary care physician – whom I affectionately refer to as Dr. Asshole – referred her to an orthopedic surgeon. We checked him out and found that his [former] patients referred to him as Dr. Death.

One woman we spoke to whom he’d done knee surgery on said, “Do not let that man touch you. Thanks to him I can no longer walk.”

We moved on.

Because her insurance dictated that she needed a referral to an orthopedic surgeon from her PCP, my grandmother went back to him and asked for a referral to an orthopedic doctor my grandfather had been to the year before whom they both had really liked and felt comfortable with.

Dr. Asshole declined.

By this time my grandmother’s pain was so bad that she could barely walk and was growing more depressed by the day. In fact, my mom had moved her in with her and my stepfather until we could get her through this. My grandmother is fiercely independent so this was no small feat but we convinced her.

My mom called and told me that Do (pronounced “Doe” – short for Dorothy – she can thank me for the nickname. What can I say? Grandma Dorothy is hard for a two-year-old to say. It just stuck.) was in such bad shape that she needed the surgery ASAP and she would just pay for it out of pocket; that she could not wait any longer.

The surgery plus rehab would be $45,000.

Yes.

$45,000

a

My reaction?

THE HELL SHE IS.

My mom: Well, she has the money and she can’t wait any longer.

Me: That’s not the point.

Me: Dr. Asshole is not going to prevent her from having her insurance cover that surgery just because he is not “in bed” with the doctor she wants to go to.

Me: She has a right to have it covered. It’s why she has insurance.

Mom: So what are we going to do?

Me: What’s the process to drop her insurance and go on Medicare?

My mom filled me in.

It was an incredibly stupid process involving only a fax number with no way of knowing whether they’d received the fax and no way to follow up. Also no way to know if and when they’d accept the request.

It was a Sunday night. I asked my mom to write up the documentation and request and fax it to them first thing Monday morning stating that it was an emergency and requesting a reply no later than 5:00 pm Tuesday. I said if we received no reply she’d send the second and final request Wednesday a.m. with a deadline of 5:00 pm on Thursday.

At that point I would go straight to the President and executives of the insurance company and yes I’d already done the research and had their names and direct contact information.

I also had direct quotes from the American Medical Association’s Code of Ethics supporting why Dr. Asshole was committing malpractice by refusing my grandmother’s right to a second opinion, among other things.

My background is in recruiting and sourcing. It’s what we do.

There was no reply to either request.

<SHOCK>

So, I sent the following email to the President and executive team at her insurance company.

Dear Sirs:

My name is [Stephanie's Grandmother].  I am 85 years old and I am a patient/member of [your insurance company].  I have made two urgent attempts to contact [your company] through the channel that I was directed to by your Customer Service regarding my request to disenroll from [your insurance company] immediately due to a medical emergency and possible malpractice situation (fax# 813-290-XXXX, Name, ID#, Reason, Signature).

Attached are the two communications I’ve sent to date, the first one sent on Monday, June 25, 2007, followed by the second request on June 27, 2007.

As outlined in both communications, the explanation and situation follows:

At the beginning of April, 2007, I began experiencing severe pain and swelling in my left knee.  Following is the timeline of events that have
transpired:

April 2 received cortisone shot from PCP (no relief)

April 16 received second cortisone shot from PCP (no relief)

April 20 (am) sent to knee brace facility by PCP (the technician stated that he could not help because I had had no tests of any kind or medical information regarding what was causing the pain and inflammation in the
knee)

April 20th (pm) sent by PCP after call regarding knee brace visit to have x-rays

April 27 sent by PCP for ultra sound-facility called in pm requesting a return visit to redo ultra sound

April 30 second ultra sound

May 9 sent for MRI-A

May 14 appt. with PCP to discuss ultra sound and MRI-A

May 24 sent to vascular surgeon who stated knee problem was not vascular

(PCP insisted problem was vascular but did write referral to orthopedic Doctor based on vascular surgeon’s assessment)

June 4 sent to orthopedic doctor who requested MRI

June 11 MRI

June 18 met again with orthopedic doctor who diagnosed torn cartilage and recommended medical procedure (daughter investigated doctor and found several dissatisfied patients-one of whom called me and spoke at length about the pain and suffering she had and was still enduring due to his surgery)

June 21 daughter called PCP (I can not and will not deal with the office staff’s rudeness to me) to request another orthopedic doctor.  This request was curtly and rudely denied.

June 25 called for an appointment with a highly recommended orthopedic doctor (who is a [your insurance company] doctor) as a Private Pay patient.

I am scheduled to see him Thursday, June 28th.

I called [your insurance company] again today to request the process for dis-enrolling from [your insurance company] and returning to Medicare.  I spoke to a very nice young man.

I was informed of the dis-enrollment window November 15 through the end of December.  When I explained my medical situation is in an emergency state, I was told exceptions can be made for medical emergencies or moving out of state where [your insurance company] is not available.  I am now, after 3 months, barely able to walk, I am in constant pain, I have lost 15 pounds, I am very depressed, and I can no longer wait to have the recommended procedure performed.

Today, June 28, 2007, I did meet with the second orthopedic doctor, Dr. Awesome, (also a doctor for which we have been unable to obtain a referral from my PCP, Dr. Asshole) and paid $350 as a Private Pay patient (due to the fact that he flat out refused to give me a referral).  Dr. Awesome reviewed all test results, examined my knee, and determined that I need a complete knee replacement.  The doctor stated that my condition will continue to deteriorate until this surgery is done.  The will require four days in the hospital followed by rehab.  The estimated cost is $30,000, not including rehab.  As you can see, this diagnosis is much more severe than the arthroscopic procedure (drill three holes and flush) recommended by the the first orthopedic doctor, Dr. Death.

According to the American Medical Association Medical Code of Ethics:

E8.041 Second Opinion: A Patient is entitled to a second opinion and the doctor is supposed to provide the necessary information for appropriate referral.

4.4 If a difference of opinion, the physician should consult with other healthcare providers to resolve the issue.

Obviously neither of these things have happened in my case, and therefore it is imperative that I be released from [your insurance company] and given access to my Medicare IMMEDIATELY so that I can have the necessary surgery performed.

Scheduling for my surgery is in process as it CANNOT WAIT.  Therefore, I request a response from you by 5:00 pm EST Monday, July 2, 2007.  I have an appointment with my attorney on Tuesday, July 3, 2007.  If I have not had a response from you by that time, you will hear from him in order to get this resolved.

I can be reached at my daughter’s home: XXX-XXX-XXXX.  If no one answers please leave a detailed voicemail message including your name and telephone number so that we may return the call.

Your assistance in this urgent matter is appreciated.

The result?

I received a response at 7:00 a.m. the very next morning from their President of Operations apologizing profusely for Dr. Asshole’s behavior and saying that they’d override him and fully cover the surgery and rehab and that he’d already assigned a nurse case manager to my grandmother’s case who would call her before 8:00 a.m. at my mom’s house.

And she did. And was just as kind and helpful as she could be.

And my grandmother had the surgery several days later.

And now she’s just fabulous. Again.

The moral of the story?

Don’t take this sh*t laying down people. It sucks that we have to escalate to the executive level just to get what we’re paying for…but if that’s what it takes then that’s what I’ll do.

And. Just FYI.

Nobody messes with my family.

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What happens now that customers [finally] have a voice?

September 15, 2009

You may have read my previous post about how Sears ruined my birthday. Plus two other days before that. You might have also seen me deliver a little advice to the Sears executive team. Before I share the outcome of this series of misadventures with you I want to tell you why I chose to [...]

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He Said, She Said – Volume 4 | Healing the customer’s brand relationship

August 30, 2009

As you may have read in previous posts on my blog, I’ve had some trouble with Sears over the past ten days. I thought it might be constructive to provide some ideas for the CEO and executive team at Sears so we took today’s episode straight to their door. It was my turn to ask [...]

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Misadventures with Sears, continued

August 30, 2009

When I last wrote about my series of misadventures with Sears [that is putting it sooo nicely] it was Wednesday and Sears had called to tell me that I would not be receiving my mattress set that day because they had put it on the wrong truck. That was the second whole day within a [...]

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“Control the conversation by telling people that they no longer control the conversation.” — Hugh MacLeod

August 28, 2009

This morning I was talking conspiring with my friend Chad Rothschild and he brought up the fact that every CMO or Marketing Director he talks to about social media wants an ROI they can take back to their boss in order to justify the investment. He asked me how I respond to these requests. Several [...]

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