Today after a fabulous lunch with friends, colleagues, and co-conspirators Miriam Salpeter, Stone Payton, Lee Kantor, and Todd Schnick at Fuego Mundo, Todd and I filmed the second installment in our groundbreaking ongoing series of video interviews where we discuss and/or debate the hot topics of the day, He Said, She Said.
Since Todd will be appearing on my blog regularly as a part of this series I should probably tell you a little bit about him.
Todd is a blogger, a professional marketer, active in the community, and a political consultant. He has started four companies and is actively launching two new joint ventures at this very moment.
An active participant in both the political and marketing arenas since 1992, Todd has been at the forefront of several key historical events in recent memory. In 2002, he served as the Executive Director of the Georgia Republican Party, and during his tenure, elected the first Republican governor since Reconstruction, elected Saxby Chambliss to the United States Senate (defeating Max Cleland), and helped achieve GOP control of the Georgia Senate for the first time ever.
Before founding the marketing and political consulting firm Intrepid in 2007, Todd was a founding partner in the Atlanta office of the Southern Strategy Group, a governmental affairs firm that opened in 2003. He then joined The Strategum Group, a political consulting, marketing, and direct mail firm as a partner in 2004.
There is much more to Todd’s impressive political career but you’ll have to jump over to his website to read more.
Todd and I have two key things in common. We both graduated from Florida State University and we both highly respect Hugh MacLeod and love his cartoons.
Today was my turn to ask the question and I asked, “What is your greatest challenge as an entrepreneur?”
You can see Todd’s response as well as my own in the “dueling” videos below. You can find Todd’s take on this installment of He Said, She Said here.
And now, without further ado…He Said, She Said – Volume 2:
Please share your thoughts in the comments section and/or on Twitter using the #HSSS hashtag.
P.S. please donate money to the Todd Needs a Tripod Fund. Thanks.
Scridb filter
{ 1 trackback }
{ 2 comments }
Good question: Is the brand you or the company?
I struggle with this question. And, I’m not an really qualified to answer it. But, my gut feeling tells me that your Brand will develop along the way if just stay consistent as possible.
Also, as you get to know the target audience better, let them help define your brand.
Just my 2 cents.
It is a tough question. But you are right in that your brand is built by consistent performance, and not created by some fancy schmancy consultant…
Comments on this entry are closed.